Don’t Panic appreciates that sometimes the best way to puncture the tension and threat of complete annihilation is with a little satire. Humour can help broach even the tensest of conversations and deliver some of the most complicated messages. After all, there’s no more ambitious rebrand than that of North Korea’s most glorious general.
Working in partnership with one of the world’s most volatile and rotund leaders, Don’t Panic proudly presents this Bonfire Night’s must-have missile – Kim Jong-Un’s very own branded fireworks! As the North Korean dictator gets his new product launch off the ground, he has released a statement in support of this exciting new partnership:
“This 5th November, I am delighted that Don’t Panic are helping me to bring my unique brand of fiery death to you, the dishonourable imperialist dogs of the USA and United Kingdom. I send Don’t Panic my greatest appreciations for enabling you all to experience my ballistic joy explosions and create seas of hellfire in your very own gardens. Now we will see just who is the Little Rocket Man!”
Many kind regards and death to the West,
Invincible and Triumphant Leader
Numbers are limited, so to get you hands on a box, contact firstname.lastname@example.org this very instant, as they’re going like incredibly hot cakes. Then light the fuse, stand back and make this a 5th of November that you will most certainly remember, remember.